印度的奢華車市場【外文翻譯】

1、<p><b>　　外文翻譯</b></p><p><b>　　原文</b></p><p>　　luxury car market in india</p><p>　　Material Source: http://ssrn.com Author:Srinivas Acharya;Ribhu Mahaj

2、an</p><p>　　Luxury Car Market in India</p><p>　　Luxury is all set for an unprecedented flourish here as the Indian consumer has overcome the guilt pangs associated for ages with indulgence. The

3、 size of the luxury market in India is estimated at around $ 3.5 billion, and what’s best, given the right momentum, it could easily leapfrog to $ 30 billion by 2015. Indians are lapping up luxury assets, services and go

4、ods with voracious appetite. Indians splurge $ 2.9 billion on luxury assets (essentially private jets and luxury homes, cars, yachts an</p><p>　　There are a number of challenges; too, for the luxury business

5、 and this include paucity of trained manpower, regulatory issues and high taxation, the survey pointed out. The import duty on premium cars, for example, stood at 205% while wines & spirits invite 185% customs levy.

6、Since the luxury market is not organized, the organizations concerned are not working together on industry issues. As a result growth remains below potential and regulatory issues are not being pursued vigorously. As com

7、pa</p><p>　　Like anywhere else in the world, cars are the most visible symbol of a country’s high spending customers. The luxury car market in India has tripled in the past five years. Last year, luxury spor

8、ts car maker Porsche made its Indian debut with the iconic 911 Carrera turbo, the Boxter and its highly rated Cayenne SUV. Within a week of a launch, Porsche dealers claim to have taken 19 orders in Delhi and 12 in Mumba

9、i, mostly for the Cayenne SUV. Super luxury cars like Bentley’s Arnage R and its spor</p><p>　　millions of Indians. Sure, there are abysmal and shameful levels of poverty and India is still very much a Third

10、 world country in many respects. Yet, at the same time, country’s economic growth in the last decade, along with China's has been the envy of the world. Its per capita income has grown at an incredible rate of 70% du

11、ring this period. The opening up of the Indian economy and parallel boom in the IT and service sectors have created an entire generation of wealthy Indians who are distinct</p><p>　　The various reasons for t

12、he growth of the luxury car market in India are:</p><p>　　?The economy is rising in the country that has given the people more disposable income, which they are spending in buying luxury cars.</p><

13、;p>　　?With the IT boom in the country many youngsters are earning high pay packages, which enable them to buy luxury cars. And this have further given boost to the market of luxury car in India.</p><p>　　

14、?The government have formulated many polices such as the relaxation of equity regulations and the reduction of import tariffs pertaining to the automobile industry. These have helped to reduce the prices of the luxury ca

15、rs, which in turn have led to the growth of the luxury car market in India.</p><p>　　?The automobile manufacturers and the financial institutions have launched various loan schemes. This has made it very eas

16、y for the people to buy luxury cars and this has boosted the luxury car market in India.</p><p>　　There are enough people in India who can afford these high-sticker cars. The National Council of Applied Econ

17、omic Research (NCAER) says that by 2010 India will have an astonishing 140,000 households that earn over Rs. 1 crore (Rs 10 million) a year. That's up from 53,000 such household in 2005 & just 20,000 households i

18、n 2001-02. So clearly, the list of prospective buyers for super luxury cars is growing. Further, a Keystone India report, The World's Top Auto Markets by 2030, projects that over </p><p><b>　　譯文<

19、;/b></p><p><b>　　印度的奢華車市場</b></p><p>　　資料來源:http://ssrn.com 作者：Srinivas Acharya;Ribhu Mahajan</p><p>　　奢侈品對印度人來說是已經(jīng)是被克服很久的痛苦之后的對奢華消費的一種享受。在印度奢侈品市場的尺度估計已達(dá)到35億美元，更

20、為甚者，在正常動力的推動下，在2015年能輕而易舉的達(dá)到300億美元也是很正常的。印第安人有著研磨了豪華的資產(chǎn),商品和服務(wù)與貪婪的胃口。印第安人能揮霍29美元億在豪華奢侈品資產(chǎn)(基本上是私人打印機和豪華房屋、汽車、游艇、藝術(shù)),又會花另外的$ 953在萬豪華服務(wù)還能僅僅買奢侈品貨物就能達(dá)到3.77億美元的。</p><p>　　對印度人來說，能擁有享受被稱為是私人飛機,藝術(shù)、游艇、豪華房屋,高端的汽車、水療中心、

21、美食、旅游、度假、珠寶、最先進的電子、葡萄酒和精神,服裝或個人護理產(chǎn)品如香水是每個有信心的印度人都想得到的。“我已經(jīng)到達(dá),我想要的時候,”是復(fù)興的印度的奶油層的感覺。典型的奢侈品品牌消費是在25-38年齡,通常是一個實業(yè)家。印度消費者想要得到最好的是在別人那里靠金錢的價值通過艱苦談判,并期待的重視和尊重。除了實業(yè)家,還包括專業(yè)人員,個體經(jīng)營者和精尖武器工作領(lǐng)導(dǎo)機構(gòu)。以奢侈品消費的人,是遍布這個國家,無論是亞庫馬瑞在南方,Jalandha

22、r和勒克瑙在北方,Surat和普那在西部、Asansol在東部。孟買和班加羅爾,德里前三方面的城市盧比的百萬富翁。但其中也有很多挑戰(zhàn),也為豪華商務(wù)、包括缺少訓(xùn)練有素的人力、法律法規(guī)和高稅收、調(diào)查方向。例如汽車保費進口稅,是站在205%葡萄酒和185%邀請海關(guān)征收的層面上的。因為奢侈品市場是沒有組織過的，所以有關(guān)在工業(yè)上還是存在組織方面的問題。因此增長仍然低于潛在的、監(jiān)管問題而這些并沒有被進一步開展研究開來。與美國、日本、德國和均勻中國的

23、奢侈品市場相比,印度的規(guī)模雖小但奢</p><p>　　與世界上的其他地方一樣,汽車是最顯眼的象征著國家的奢侈品。印度市場豪華車在過去的5已經(jīng)翻了兩番。在過去一年里,豪華跑車“保時捷”使其印度首演Carrera渦輪,標(biāo)志性的911 Boxter及其高等級的辣椒SUV。在一周的展銷會上,保時捷公司經(jīng)銷商聲稱了在德里的19訂單和在孟買的12訂單,主要是由于辣椒SUV。超級豪華轎車包括巴特利Arnage R和它的運動版

24、在當(dāng)?shù)鼐陀?。價格保持在Rs 1.9 crore和Rs 4 crore之間。到下一年，在印度，法拉利愛好者將能夠買到深紫色的法拉利跑車,范圍包括寶馬豪華模型、奧迪和跑車制造商瑪薩拉蒂這些奢華車。這標(biāo)記著數(shù)以百萬計的印度人經(jīng)濟上的自由化，當(dāng)然,在其他方面糟糕的、丟臉的貧困水平的印度仍舊是一個讓人十分不安第三世界國家。然而,與此同時,國家經(jīng)濟過去十年中一直保持增長優(yōu)勢，緊隨著在世界上一直有高增長的中國。美國的人均收入達(dá)到了70%的令人難以置信

25、的速度期間這個時期。印度的經(jīng)濟的開放和繁榮表現(xiàn)在IT和服務(wù)業(yè)上，這些產(chǎn)業(yè)創(chuàng)造了整整一代的富有的印度人是截然不同的印度的傳統(tǒng)商業(yè)的家庭。</p><p>　　印度市場奢侈品豪華車在過去的幾年已經(jīng)取得了相當(dāng)數(shù)量的增長,增長速度為每年25%。一輛豪華汽車是一種豪華風(fēng)格的汽車旨在給予滿足它的主人和安慰。豪華汽車和優(yōu)質(zhì)汽車是很貴的,而且他們是購買他們的設(shè)計,創(chuàng)新和技術(shù)。一般有一輛豪華車的承載能力5乘客。豪華轎車在印度市場上

26、非常昂貴,價格標(biāo)簽以Rs開始,只有20。因此,只有屬于高收入群體的人才能買得起豪華轎車,但在印度奢侈品汽車的市場上這樣的人還是存在不少的。</p><p>　　在印度對于以上增長的豪華轎車市場上是各種原因的，主要包括:</p><p>　　1. 經(jīng)濟的國家發(fā)展給了人們更多的自由使用特權(quán)，他們的收入增長促使能平衡買豪華的車子的支出。</p><p>　　2. 印度IT

27、業(yè)的發(fā)展繁榮,在國家里的很多年輕人都獲得高薪包裹,而他們對奢華車的欲望比一般人高，能使他們稱為購買豪華的車主。這樣進一步推動了奢華汽車在印度的銷售。</p><p>　　3. 政府制定例如放松資產(chǎn)等的許多政策，法規(guī)和降低汽車行業(yè)進口關(guān)稅，促使進口汽車的成本降低。在印度，這些都有助于降低各種奢侈品汽車的價格,從而促使奢侈品轎車市場上的銷售，促進奢侈品汽車的貿(mào)易發(fā)展。</p><p>　　4.

28、 汽車制造商和金融機構(gòu)發(fā)起了多方面的貸款方案。這非常方便人們購買豪華轎車，在印度市場上，奢侈品汽車的消費具有一定的增長促進作用。</p><p>　　在印度有足夠的人能買得起這些high-sticker汽車。全國委員會研究應(yīng)用經(jīng)濟學(xué)(NCAER)說,截至2010年印度會有驚人的年收入超過14萬的家庭所Rs。1 crore(Rs 10英鎊嗎萬)一年。那是在2005年從等家用53,000,到2萬家庭的細(xì)節(jié)。所以很明顯

29、,買家的名單為超級奢侈品汽車還在不斷增加。此外,印度的一個重點報告中,世界上最大的汽車市場到2030年,項目在未來的23年,新興市場將占69%的驚人行業(yè)的銷售收入和87%的車輛注冊。中國和印度將是專業(yè)球員,到2030年將由5.3到37%。雖然中國在2017年將成為世界上最大的汽車市場,印度,由于其起步晚,抓住預(yù)計將增長較快,在10年內(nèi)的銷售額超越日本成為第三位。到2030年,印度的汽車市場有望類似于美國的大小。當(dāng)輛奔馳轎車,印度希望出售