技貿(mào)結(jié)合--中小紡織服裝外貿(mào)企業(yè)提高競(jìng)爭(zhēng)能力的一種有效途徑.pdf

1、復(fù)旦大學(xué)碩士學(xué)位論文技貿(mào)結(jié)合中小紡織服裝外貿(mào)企業(yè)提高競(jìng)爭(zhēng)能力的一種有效途徑姓名：方正明申請(qǐng)學(xué)位級(jí)別：碩士專業(yè)：工商管理指導(dǎo)教師：王龍寶2000.4.1AbstractThemostimportantthingforthemedium—smallsizedtextilesandgarmentsimportandexportenterprisestosurviveandmakeprogressamongkeencompetitionsaga

2、instlargeenterprisesintheinternationalmarket，especiallyafterChinaentersintoWTOThewayofcombiningtechnicalserviceswithtradeisthemostefficientwaytoimprovetheservicingfunctionofanenterprises，whichcanefficientlystrengthenthea

3、bilitytowardcompetitionofthemedium—smallsizedenterprisesThisdrafttriestouseSWOTtoanalyzethesuperiorityandinferiorbetweenlargeenterprisesandmediumsmallsizedenterprises，theconsumingtendency，customer’Scharacteristicsandchan

4、gesinservicesafterChinaenteringintoWTOThenitwantstostatethatmedium—smallsizedtextilesandgarmentsenterprisesshouldimprovetheirservicingfunction(itisalsocalledthecombinationoftechnicalservicewithtrade)toimprovetheirownabil

5、itytowardcompetitionintheinternationalmarketoftextilesandgarmentsThedraftalSOgivessomesuggestionsabouthowtocarryoutthemethodofcombiningtechnicalservicewjthtradeItWj】Jbeworthwhileforthereferenceofmediumsinailsizedtextiles