開灤（集團）公司非煤產(chǎn)業(yè)戰(zhàn)略分析.pdf

1、天津大學碩士學位論文開灤（集團）公司非煤產(chǎn)業(yè)戰(zhàn)略分析姓名：劉建國申請學位級別：碩士專業(yè)：工商管理（EMBA）指導教師：和金生20020801AbstractBecauseofconfinementoforereserves，coalindustryinevitablyfacethethreatofresourceexhaustedForthedevelopmentofthecoalminecompanytoexploitnon—coal

2、industrybecomesastrategystep，whichshouldtakethespecificenvironmentstateofthecoalindustryintoconsiderationSincethemiddleof1980’SourcoalindustryhasachievedhighqualityprogressAtthesametime，non—coalindustrydevelopedvigorousl

3、yBut，inspiteofsomeachievementinsomeareas，theprogressofnon—coalindustryisn’tsatisfiedItisimmediateurgenttothinkaboutthedevelopingdirectionofenterprise’SfutureBasedonthespecialenvironmentofKaiLuanCompany’Snoncoalindustry，m

4、echanical—electricindustryasanexampleofstrategicstudyItanalyzethedifficultyofnationalenterpriseinthecourseofreform，indicatetheopportunitiesandchallengeswhicharebroughtaboutbytheenvironmentVariationoftheenterprises，dissec

5、ttheexternalenvironmentandinternalcharacteristicfacedbythecompanyUsingthetheoryandmethodofstrategystudy，thedevelopmentstrategyofKalLuanmechanical—electriccompanyismadeoutThispapertouchesuponthetotalcourseofenterprisedeve

6、lopment，sumsupthecommonmethodofenterprisestrategystudyAsanexample，itCanprovidesomereferenceabouthowtoperformstrategystudyfortheotheraspectofindustryinKaiLuanCompanyKeywords：NoncoalIndustryEnvironmentalAnalysisDevelopment