中國(guó)沉浸式虛擬現(xiàn)實(shí)行業(yè)白皮書v14_0324

1、易觀&87870中國(guó)虛擬現(xiàn)實(shí)行業(yè)白皮書2016中國(guó)沉浸式虛擬現(xiàn)實(shí)行業(yè)白皮書20162017年2月歡迎登陸Analysys易觀：Tel：4006515715Email：co@.cn3正文目錄正文目錄1.2016年VR行業(yè)現(xiàn)狀.............................................................................................................

2、.........................91.1中國(guó)VR行業(yè)投融資現(xiàn)狀................................................................................................................91.1.1中國(guó)VR行業(yè)投資大盤....................................................

3、...............................................................91.1.2中國(guó)VR硬件行業(yè)融資狀況.....................................................................................................111.1.3中國(guó)VR軟件行業(yè)融資狀況...................

4、....................................................................................121.2中國(guó)VR行業(yè)產(chǎn)品現(xiàn)狀....................................................................................................................141.2

5、.1中國(guó)VR硬件產(chǎn)品現(xiàn)狀...............................................................................................................141.2.2中國(guó)VR分發(fā)平臺(tái)產(chǎn)品現(xiàn)狀..............................................................................

6、.......................161.2.3中國(guó)VR軟件行業(yè)應(yīng)用產(chǎn)品現(xiàn)狀............................................................................................181.2.4中國(guó)VR內(nèi)容產(chǎn)品現(xiàn)狀...................................................................

7、............................................191.3中國(guó)VR行業(yè)技術(shù)發(fā)展現(xiàn)狀...........................................................................................................191.3.1VR硬件技術(shù)現(xiàn)狀.....................................

8、.....................................................................................191.3.2VR軟件及內(nèi)容技術(shù)現(xiàn)狀............................................................................................................201.4中國(guó)VR

9、行業(yè)公司運(yùn)作現(xiàn)狀...........................................................................................................201.4.1中國(guó)VR公司的分類及數(shù)量......................................................................................

10、...............201.4.2中國(guó)VR公司的發(fā)展?fàn)顩r..........................................................................................................211.4.3各類VR公司的盈利方式...............................................................

11、...........................................241.5總結(jié).....................................................................................................................................................252.VR行業(yè)市場(chǎng)供求關(guān)系.......

12、.........................................................................................................................252.1中國(guó)VR產(chǎn)品市場(chǎng)狀況....................................................................................

13、...............................252.1.1中國(guó)VR市場(chǎng)產(chǎn)品分類及銷量.................................................................................................252.1.2中國(guó)VR應(yīng)用內(nèi)容市場(chǎng)規(guī)模.....................................................

14、................................................262.1.3中國(guó)VR硬件市場(chǎng)預(yù)測(cè)...............................................................................................................272.2中國(guó)VR行業(yè)消費(fèi)者規(guī)模分析及預(yù)測(cè).......................

15、...............................................................282.2.1中國(guó)VR市場(chǎng)消費(fèi)者規(guī)模..........................................................................................................282.2.2中國(guó)VR市場(chǎng)消費(fèi)者潛在規(guī)模及預(yù)測(cè)..........

16、.........................................................................292.3中國(guó)VR行業(yè)用戶認(rèn)知調(diào)研...........................................................................................................302.3.1中國(guó)沉浸式虛擬現(xiàn)實(shí)用戶屬性分析.

17、......................................................................................302.3.2中國(guó)沉浸式虛擬現(xiàn)實(shí)用戶產(chǎn)品認(rèn)知.......................................................................................352.3.3中國(guó)沉浸式虛擬現(xiàn)實(shí)用戶體驗(yàn)反饋...

18、....................................................................................383.VR行業(yè)競(jìng)爭(zhēng)狀況............................................................................................................................

19、.............413.1頭戴式手機(jī)盒子市場(chǎng)競(jìng)爭(zhēng)狀況...................................................................................................413.1.1頭戴式手機(jī)盒子主要廠商及市場(chǎng).....................................................................

20、......................413.1.2頭戴式手機(jī)盒子的使用場(chǎng)景....................................................................................................423.1.3頭戴式手機(jī)盒子代表—華為............................................................

21、........................................43a.廠商介紹........................................................................................................................................43b.SWOT分析..........................

22、.........................................................................................................44c.產(chǎn)品及商業(yè)模式介紹......................................................................................................

23、...........443.2外接式頭戴顯示器競(jìng)爭(zhēng)狀況.......................................................................................................453.2.1外接式頭戴顯示器主要廠商及市場(chǎng)...................................................................

24、...................453.2.2外接式頭戴顯示器的使用場(chǎng)景...............................................................................................463.2.3外接式頭戴顯示器代表—3Glasses............................................................