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1、湖南大學(xué)碩士學(xué)位論文中聯(lián)重科路面機(jī)械分公司望城工業(yè)園項(xiàng)目初步可行性分析姓名:王帥申請(qǐng)學(xué)位級(jí)別:碩士專業(yè):工商管理指導(dǎo)教師:李林20100101工商管理碩士學(xué)位論文AbstractInrecentyears,theeconomyinChinatakesoffrapidly,sodoesthedevelopmentofChineseRoadMachineryIndustryHoweverastheeconomicgiobalizationi
2、sgettingmoreandmorepopular,thecompetitionthattheenterprisesarefacingisgettlngmoreandmoreseVere,howtodoagoodjobonproject10cation,operationmanageme!ntanddecision,aswellasoninvestmentfeasibilitystudyinMachineryIndustryisbec
3、omingcompellingimportantThispapertakesZoomlionRoadlⅥachineryBranchCompanyWangChengIndustryParkProjectasanexampletodothefleasibilitystudyandfindoutthefeasibilityinaspectsoftechn0109y,economyandfinanceinthecourseofprolject
4、deVelopmentThispaperconsistsofsixpans,thefirstpartisIntroduction,whichmainlyf0cusesonthebackgroundandsignificanceoffeasibilitystudyofZoomlionWangchengIndustryPark,aswellasabriefingandreviewoncurrentresearchstatusbothatho
5、meandabroad,ThesecondpartfocusesontheorganizationofZoomIionRoadMachineryBranchCompanytodothebackgroundanalysisofthefeasib訂itysteadyThethirdpartanalyzesthemarketdemandandproductsThefourthpartmainlytalksaboutthefinancialin
6、dicators:fundraisingability,pr06tability,solvencyandsoon,inorderto6ndoutthefeasiblecostbene矗tanalysisfbrtheproiectThefifthpartistheconcreteimplementationanalysisofthefeasibilitystudy,andthesixthpartistheconclusionAmongth
7、em,thethirdandthefburthpartofthispaperisthecorecontentoftheproIject,whichdecideswhetherWangchengIndustryParkProjectisworthdeVelopingbasedonthefinancialanalysisoftheproiectBasedontheprojectf宅asibilityanalysis,theconclusio
8、nofthisproiectisfeasiblewhethertheprojectcanbeproceededsmoothly,thekeyliesprojectmanagement,englneenngqualltyenglneenngprojectmanagement,financialmanagement,riskaVersion,policyandmarketfactorsintheprocessofdevelopmentwit
9、hVariousandfullsupportAfterthisinitialanalysis,IthinkthattheprojectisfeasibleintermsofproductiVity,salesabilityandcostcontrol,withobviouseconomicandsocialbene6tsAftertheimplementationoftheproject,ZoomlionRoadMachinerycom
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