北大湖滑雪場(chǎng)經(jīng)營(yíng)管理與發(fā)展戰(zhàn)略研究.pdf

1、天津大學(xué)碩士學(xué)位論文北大湖滑雪場(chǎng)經(jīng)營(yíng)管理與發(fā)展戰(zhàn)略研究姓名：沈立新申請(qǐng)學(xué)位級(jí)別：碩士專(zhuān)業(yè)：工商管理指導(dǎo)教師：齊二石2001.6.1ABSTRACTGymnasticindustryistheconsequentresultofmarketingeconomyUnderthemarketingeconomyitistheonlychoiceforgymnasticindustrytorealizesocializationandindus

2、trializationHowtocreatearteffectiveinnovativesystemofgymnasticindustryandhowtoshapetherightdevelopmentstrategyforgymnasticindustryareofgreatimportanceforahealthygymnasticindustryThisthesisstudiedtheoperationaldevelopment

3、strategyofBeidaLakeSkiingfBLS)ThefirstpartbeganwiththeintroductionofthegymnasticindustryespeciallytheskiingindustryandputforwardthesignificanceofthisthesisThenthedevelopmentstatusofskiinginhomeandabroadWaselaboratedbrief

4、lyandtheexistenttroublesinourskiingindustrywereanalyzedbycomparingwimtheoverseasoperationalmodelsThirdlythedevelopmentenvironmentandoperagionalstatusofBLSwereanalyzedWiththesupportofSWOTanalysis，thestrength，theweakness，t

5、heopportunitiesandthethreatswerediscussedFourthlytheissueofsysteminnovationofBLSwasresearchedelementarilyTheninthefifthchaptertheoperationalstatusofthefuturefiveyearsofBLSwasforecasted塒ththeGM(1，1)modelIntheend，Onthebasi