v6蒸汽熨洗干一體機(jī)上市策劃方案市場(chǎng)營(yíng)銷畢業(yè)設(shè)計(jì)恒成立

1、V6蒸汽熨洗干一體機(jī)上市策劃方案蒸汽熨洗干一體機(jī)上市策劃方案目錄一、市場(chǎng)分析............................................................................................1（一）企業(yè)宏觀環(huán)境分析及行業(yè)分析..............................................1（二）消費(fèi)者對(duì)產(chǎn)品偏好分析.............

2、.............................................1（三）競(jìng)爭(zhēng)產(chǎn)品分析..........................................................................1（四）新產(chǎn)品上市的競(jìng)爭(zhēng)狀況..........................................................1二、新產(chǎn)品分析...........

3、.............................................................................1（一）新產(chǎn)品特點(diǎn)..............................................................................2（二）新產(chǎn)品核心利益點(diǎn)分析..........................................

4、................2三、新產(chǎn)品SWOT分析...........................................................................2（一）新產(chǎn)品優(yōu)勢(shì)..............................................................................2（二）新產(chǎn)品劣勢(shì).....................

5、.........................................................2（三）新產(chǎn)品機(jī)會(huì)點(diǎn)..........................................................................2（四）新產(chǎn)品威脅......................................................................

6、........3四、產(chǎn)品定位............................................................................................3五、推廣目標(biāo)............................................................................................3（一）營(yíng)銷目標(biāo)......

7、............................................................................3（二）具體目標(biāo)..................................................................................4六、推廣策略...............................................