中國電子銀行的發(fā)展策略.pdf

1、分類號——學校代號!Q!璺!學號密級事中科技大署碩士學位論文中國電子銀行的發(fā)展策略學位申請人：學科專、lk：指導教師：答辯日期：曾子紅兩方經(jīng)濟學宋德勇教授2006年月7日華中科技大學碩士學位論文AbstractThefastdevelopmentofscienceandtechnologyespeciallythedevelopmentofinformationtechnologyhasgreatlychangedpeople’slif

2、eandproductionmethodTheinformationtransmissionexpandsfromtraditionalbooksandpaperstothemultimediastorageequipmentandtheImemetSuchtrendofdigitalizationisalsoimpadingthefinancialsectorCommereinlbanksofallcountrieshavelaunc

3、hedelectronicbankingservices，includingInternetbanking，CallCentermobilephonebanking(inchdiagshoRmessagebanking)selfhelpbanksandotherservicesThispaperisaimingtomakecertMnexplorationandresearchonthedevelopmentofelectronicba

4、nkingThecllstomerscantransferthepaymentandeffectthepaymentathomebyelectronicbanking24hourselfservicabankingmakesitpossibleforcustomerstodepositofwithdrawmoneyatanytimeTheelectroniceomnqlercohasledtogrowingdemandforfinanc

5、ialservicesonnetworkUndersuchcircumstances，theonlinebankingstartedin1995EversincethenthebankingindustrybegantoprovideonlinepaymentservicestoelectroniccommerceandtailormadefinancialservicestothecustomersTherearemanyproble

6、msintheprocessofelectronicbankingimplementationandthegreatestchallengeissafetyandtraditionalthinkingpatternsThispaperispayingspecialattentiontothecurrentstatusofdevelopmentandapplicationofelectronicbankinginChinaanalysis

7、ofexistingproblemsoastaisebusinessdevelopmentassessmentobjectives，developmentideasandstrategiesitstatesthattheelectronicbankinginChinashalltargettodecreasetheoncounterbusinessrate，developandmaintainthecostomerrelations，a

8、ndimproveintermediarybankingOperatingrevenuesoastoenhancetheaddedvalueofbanksDevelopmentstrategyistoestablishucomprehensiveelectronicbankingassessmentsystem，improvethefunctionsofbanks’channelsproducts，andincreasethemarke