人們?yōu)槭裁闯鲇巍糜蝿訖C理論與大學生旅游動機實證研究_18370.pdf

1、分類號UDCY775382密級——編號lkUNNZP爆TNO—RM熊雕奠嘎V：!!!ERS／TY碩士研究生學位論文論文題目：人們?yōu)槭裁闯鲇我灰宦糜蝿訖C理論與大學生旅游動機實證研究學院專業(yè)名稱研究方向旅游與地理科掌學院人文地理學旅游規(guī)劃與開發(fā)研究生姓名張金玲導師姓名葉文學號職稱2005年5月021006教授AbstractTopic：Whypeoplegotraveling—thestudyofthetheoryoftourismmoti

2、vationandthepracticalstudyoftourismmotivationofuniversitystudentsThereasonwhyIselectthissubjectisthatI、minterestedintheproblemofuniversitystudents、travelingUniversitystudents、travelinghasgreatsignificance：becauseforstude

3、ntsuniversitytimeisaparticularperiodintheirlivesfortheirgrowingup，andtravelingcanmakepeopleexperiencedandknowledgeable，CanmodelpersonalityCancultivatetheabilityofappreciationofthebeautiful，andmouldsentiment；becausethetou

4、rismmarketofuniversitystudenthasabroadprospect；andalsobecausecollegestudentsarethemainbodyoftourismmarketinthefuturewhenallthesestudentssteponthesocietyButinourcountryalmosta11thesociety(includingtourismindustrygovernmen

5、t，universityandparents)payslittleattentiontOcollegestudents、travelingThisarticleismainlyaboutthepracticalStudyofthetourismmotivationofcollegestudentsSummarisingforefathers、studyinthisareawecanfindthepracticalstudyoftouri

6、smmotivationisoftenaverylittlepartofthepracticalstudyoftourismbehaviorandthegreatpartofthesestudiesisgeneralSoIexpectthatthroughthisarticlethetourismindustryandthesocietyCanknowmoreaboutthetourismneedofcollegestudentsand

7、thefeatureofthetourismmotivationofcollegestudents，andthenattachimportancetOdevelopthetourismmarketofcollegestudentsInthisarticle，IfirstlyinquireintothetheoryoftourismmotivationItincludes：(1)theintroductionoftourismmotiva

8、tion；(2)thestudyoftheformoftourismmotivation，consistingoftheanalysisofthebasicconditionoftheform，theinquiryoftheprocessoftheform，andtheanalysisoftheaffectfactoroftheform；(3)theclassificationstudyoftourismmotivationInthep

9、racticalpart，IliemyanalysisandinquiryonthestatisticsdatewhichIgetfrommyowninvestigation(Ialsogetsomehelpfrommyfamilyandmyboyfriendwheninvestigating)Thispartincludes：(1)theformofthetourismmotivationofcollegestudents；(2)th

10、efeatureofthetourismmotivationofcollegestudentsundertheeffectoftheirbackgroundcondition，includingtheeffectofsex，grade，discipline，monthlyexpend，districtandtourismattitude；(3)thedifferenceoftherealtourismactionofcollegestu

11、dentsandtheidealtourismmotivationofcollegestudentsFinallyIinquireintohowtOstimulatethetourismmotivationofcollegestudentsKeywords：tourismmotivation；collegestudents“traveling；practicalstudy；tourismpsychology；tourism；colleg