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1、此文檔是畢業(yè)設(shè)計(jì)外文翻譯成品( 含英文原文+中文翻譯) ,無(wú)需調(diào)整復(fù)雜的格式!下載之后直接可用,方便快捷!本文價(jià)格不貴,也就幾十塊錢!一輩子也就一次的事!外文標(biāo)題:The Factors Affecting Cross-border E-commerce Development of SMEs---An Empirical Study外文作者:Jianzheng Yang,Nachuan Yang,Lifan Yang文獻(xiàn)出處: The

2、 Thirteenth Wuhan International Conference on E-Business,2015 (如覺(jué)得年份太老,可改為近 2 年,畢竟很多畢業(yè)生都這樣做)英文 3676 單詞,26392 字符(字符就是印刷符),中文 6135 漢字。The Factors Affecting Cross-border E-commerce Development of SMEs--- An Empirical StudyA

3、bstract:Recently, there are two mainly methods for SMEs operating cross-border e-commerce in China. One is online store of firms via the cross-border third party platform. The other is the online store of firms built by

4、themselves for export markets expansion. Based on the analysis of cross-border e-commerce process, we explore four factors which may affect the mode selection of cross-border e-commerce of SMEs, namely E-marketing, elect

5、ronic payment, electronic customs and international logistics. For the methodology, we use Probit model of Logit modeling and then have the finding that the three factors E-marketing, electronic customs and international

6、 logistics are the impact of SMEs cross-border e-commerce mode selection, and further find that most of SMEs who are weak at cross-border e-commerce operation stay on third party cross-border e-commerce service platform.

7、 Based on the finding, we also have some conclusion. In order to assist SMEs development, the government should establish and improve the trade informational platform. Meanwhile, they should encourage the cross-border e-

8、commerce third-party platform to become bigger and stronger and improve electronic customs clearance continuously to raise large scale cross-border logistic firms and third parties with good service, strong marketing, el

9、ectronic customs and international electronic commerce logistics are the impact of SMEs cross-border e-commerce mode selection, and further find that the disadvantaged SMEs will rapidly improve the application standards

10、of cross-border e-commerce therefore expand international market share if government make appropriate policy adjustments and the third-party platform make corresponding changes in management operation.2.LITERATURE REVIEW

11、How to guide enterprises to expand the international market in the new situation of world economy depression is not only a new problem of enterprises, but also a challenge that we have to face to get rid of the “middle i

12、ncome trap”. Panagariya (2000) analyzed the impact of electronic commerce on international trade. She argues that in the short term, cross-border e-commerce revenue will be concentrated in developed countries, but in the

13、 long run, a leapfrog development will be achieved by developing countries through cross-border e-commerce as some development stages of information technology can be skipped [1]. Terzi (2011) proved cross-border e-comme

14、rce would reduce trade barriers and promote trade growth after comparison and analysis of the data provided by OECD [2]. Savrul and K?l?ç (2011), through the study of 2007-2009 index data of the EU member states in

15、economic recovery phase, discovered e-commerce could increase countries’ market share and be more advantage in all aspects of the transaction than the traditional trade, so that enhance corporate competitiveness. Aydin (

16、2011) and Kavaklioglu (2011) came to the same conclusion after content analysis [3] [4].In the study of factors affecting cross-border e-commerce, Ramanathan (2012) empirical studied of the impact of marketing on the dev

17、elopment of SMEs in Taiwan after questionnaires collection, factor analysis and regression analysis[5]. Yoo; Shin (2010) argued that electronic payment is also an important part of cross-border e-commerce can improve tra

18、nsaction convenience [6]. In addition, Urciuoli (2013) found that electronic customs clearance platform could facilitate business operations and save clearance costs by survey analysis of the World Customs Organization (

19、WCO) annual meeting of the Council[7]. Raus (2009) and some researches also illustrate this point[8]. Samiee (2008), Zhongquan Zou (2008), Nguyen (2013) empirical studied and clarified the role of international logistics

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