武漢江通動(dòng)畫制作有限公司商業(yè)計(jì)劃書

1、１打造中國最大的動(dòng)畫制作基地商業(yè)計(jì)劃書武漢江通動(dòng)畫制作有限公司20022002年6月打造中國最大的動(dòng)畫制作基地江通動(dòng)畫３目錄1執(zhí)行總結(jié)............................................................５2公司與管理........................................................１１2.1公司介紹.....................

2、.............................................................................................................１１2.2公司概要......................................................................................................

3、............................１２2.2.1公司注冊情況...................................................................................................１２2.2.2股份結(jié)構(gòu).....................................................................

4、.....................................１２2.2.3公司大事記.......................................................................................................１２2.3董事會(huì)............................................................

5、.........................................................................１３2.4組織結(jié)構(gòu).................................................................................................................................１４2.5專家委員

6、會(huì)..............................................................................................................................１６2.6員工及激勵(lì)...................................................................................

7、...........................................１７2.6.1員工現(xiàn)狀...........................................................................................................１７2.6.2員工考核與激勵(lì).............................................

8、..................................................１７3行業(yè)分析..........................................................１７3.1動(dòng)畫的產(chǎn)生及在國外的發(fā)展現(xiàn)狀......................................................................................

9、....１７3.2動(dòng)畫制作技術(shù)的發(fā)展趨勢......................................................................................................１８3.3中國動(dòng)畫業(yè)的發(fā)展概況及存在的主要問題..........................................................................１

10、８3.4我們的市場機(jī)會(huì)......................................................................................................................１９3.5中國動(dòng)畫產(chǎn)業(yè)的發(fā)展趨勢...........................................................................

11、...........................２０3.6有關(guān)政策與法規(guī)......................................................................................................................２１4產(chǎn)品與服務(wù)......................................................２

12、１4.1外來動(dòng)畫片加工......................................................................................................................２１4.2原創(chuàng)片的策劃與制作.............................................................................

13、................................２３4.3動(dòng)畫片的推廣與發(fā)行..............................................................................................................２４4.4衍業(yè)產(chǎn)品的開發(fā)與銷售.................................................

14、.........................................................２５5市場與營銷........................................................２５5.1市場分析..........................................................................................

15、.......................................２５5.2目標(biāo)市場.................................................................................................................................２７5.3市場預(yù)測..................................

16、...............................................................................................２７5.4市場營銷....................................................................................................................

17、.............２８5.5營銷網(wǎng)絡(luò)..................................................................................................................................２８6競爭分析..........................................................２９6

18、.1競爭對手分析..........................................................................................................................２９6.2競爭優(yōu)勢.................................................................................