萬達(dá)營(yíng)運(yùn)管理工作手冊(cè)

1、萬達(dá)營(yíng)運(yùn)管理工作手冊(cè)萬達(dá)營(yíng)運(yùn)管理工作手冊(cè)招商營(yíng)運(yùn)工作標(biāo)準(zhǔn)目錄商營(yíng)運(yùn)工作標(biāo)準(zhǔn)目錄第一章營(yíng)運(yùn)管理工作概要及模式............................................................................001第二章開業(yè)前營(yíng)運(yùn)管理1.開業(yè)前營(yíng)運(yùn)管理工作指引.................................................................

2、....................0032.支持文件（1）萬達(dá)廣場(chǎng)開業(yè)前營(yíng)運(yùn)管理工作倒計(jì)時(shí)計(jì)劃表.................................................0113.記錄表格（1）萬達(dá)廣場(chǎng)開閉店時(shí)間表報(bào)審表........................................................................013第三章現(xiàn)場(chǎng)管理1.現(xiàn)場(chǎng)管理工作指引...

3、.............................................................................................0142.支持文件（1）開閉店工作規(guī)范..............................................................................................017（2）巡場(chǎng)工作規(guī)范..

4、................................................................................................020（3）晨會(huì)工作規(guī)范...................................................................................................0243.記錄表格（1）日

5、常運(yùn)營(yíng)巡視記錄表..................................................................................025（2）整改通知書................................................................................................026（3）公共區(qū)域報(bào)修統(tǒng)計(jì)表........

6、...........................................................................027（4）營(yíng)業(yè)員獎(jiǎng)懲單......................................................................................................028第四章商戶管理1.商戶管理工作指引...........

7、..................................................................................0292.支持文件（1）統(tǒng)一經(jīng)營(yíng)管理守則............................................................................................041（2）商戶手冊(cè)................

8、..............................................................................................048（3）商戶裝修守則......................................................................................................070（4）進(jìn)退場(chǎng)工作規(guī)

9、范.................................................................................................1043.記錄表格（1）商戶進(jìn)場(chǎng)流程單................................................................................................106（2）房

10、屋交接確認(rèn)書.................................................................................................107（3）商鋪開業(yè)檢查表................................................................................................108（4）商鋪

11、終止合約審批表.........................................................................................109（5）商戶退鋪驗(yàn)收表.................................................................................................110（6）商戶退場(chǎng)流程單.

12、...............................................................................................111（7）裝修守則確認(rèn)書................................................................................................112（8）消防安全責(zé)任書...

13、.............................................................................................113（9）保險(xiǎn)承諾書........................................................................................................115（10）裝修申請(qǐng)表

14、......................................................................................................116（24）失物認(rèn)領(lǐng)登記表..........................................................................................184（25）顧客退貨處理單

15、...........................................................................................185（26）退換貨日?qǐng)?bào)表................................................................................................186第六章人員管理1.人員管理工作指引

16、..............................................................................................1872.支持文件（1）營(yíng)運(yùn)人員行為規(guī)范.........................................................................................189（2）營(yíng)業(yè)員手冊(cè)......

17、.............................................................................................1933.記錄表格（1）培訓(xùn)效果評(píng)估表...........................................................................................213（2）商戶員工考勤卡申請(qǐng)表.

18、................................................................................214（3）轉(zhuǎn)崗申請(qǐng)單................................................................................................215第七章招商管理1.招商管理工作指引.............

19、.................................................................................2162.支持文件（1）商品索證目錄..............................................................................................221（2）次主力店商鋪?zhàn)赓U調(diào)整基本原則.......

20、..........................................................2233.記錄表格（1）商鋪情況動(dòng)態(tài)表............................................................................................224（2）品類經(jīng)營(yíng)現(xiàn)狀分析報(bào)表...................................

21、.............................................225（3）品牌資源儲(chǔ)備表..............................................................................................226（4）在場(chǎng)經(jīng)營(yíng)品牌匯總表.....................................................

22、...............................227（5）儲(chǔ)備商源跟蹤聯(lián)絡(luò)表....................................................................................228（6）商戶洽談?dòng)涗洷?............................................................................

23、................229（7）萬達(dá)廣場(chǎng)步行街空鋪月報(bào)表...........................................................................230（8）租賃合同基礎(chǔ)臺(tái)賬..........................................................................................231第八章多

24、種經(jīng)營(yíng)和廣告位管理1.多種經(jīng)營(yíng)和廣告位管理工作指引........................................................................2322.支持文件（1）多種經(jīng)營(yíng)點(diǎn)位和廣告位設(shè)置規(guī)范...................................................................236（2）多種經(jīng)營(yíng)促銷管理規(guī)定..............

25、....................................................................239（3）多種經(jīng)營(yíng)點(diǎn)位和廣告位管理規(guī)范...................................................................241（4）活動(dòng)現(xiàn)場(chǎng)管理規(guī)范...................................................

26、.......................................246（5）廣告位租賃合同.............................................................................................2503.記錄表格（1）多種經(jīng)營(yíng)合同會(huì)簽單......................................................

27、...............................253（2）多種經(jīng)營(yíng)創(chuàng)收月報(bào)表......................................................................................254（3）多種經(jīng)營(yíng)合同臺(tái)賬..........................................................................

28、..............256（4）年度多種經(jīng)營(yíng)預(yù)算表......................................................................................257（5）多種經(jīng)營(yíng)點(diǎn)位明細(xì)表.....................................................................................259（6

29、）多種經(jīng)營(yíng)點(diǎn)位預(yù)算明細(xì)表.............................................................................260（7）多種經(jīng)營(yíng)新增點(diǎn)位說明...................................................................................261（8）廣告位月報(bào)表....................