青島群英實業(yè)質(zhì)量問題探討.pdf

1、山東大學(xué)碩士學(xué)位論文青島群英實業(yè)質(zhì)量問題探討姓名：邵珠瑞申請學(xué)位級別：碩士專業(yè)：工商管理指導(dǎo)教師：吳愛華20050922山東大學(xué)碩士學(xué)位論文ABSTRACTChinahasbecomeamemberofWT0theproductsmadeinchinawillfacewiththecompetitivemarketingcircumstance“SurvivalofthefittestandNaturalselection’’isthe

2、worldcompetitiveruleundermarketingeconomicalsystemForenhancingtheenterprise’Scompetitivenessinthehardmarketingcompetition，moreandmoreenterprisetakesomestepstoreducethecostofproduction，atthesametime，theyallfocusontheprodu

3、ct’Squalityandproduct’Sdifference，however，toimprovethequalityofproductisthemostdirectandeffectivemethodstostrengthencoreabilityForimprovingthequalityofproduct，itisnecessarytobuildaserialoffeasiblequalitymanagementplansan

4、dputitintopractice，todiscussandanalysisthequalitymanagementsystembecameanimportantmatterforenterprise’SdevelopmentaccordinglyQingdaoQunyingIndustryCoLtdisamanufacturerforproducingexportingproductsTheproductsenterthemarke

5、toftheworlddirectly；thequalityofproductisthekeyfactortodecidethefutureofenterpriseBecausetheragtradeisknownwellforcomplextechnicsandvariousrequirementsofclient，moreandmorequalityproblemsmaketheQunyinginhow—doyoudosituati

6、onBasedontheabovebackgroundofmarketingandthefirm’Scondition，theauthorhasmadeananalysisintheaspectofstrategicmanagement，organizationstructure，humanresourcemanagement，marketingmanagementandenterpriseculture，ectandputinuset

7、hetoolofstatisticstoanalysistheproblemofqualitystepbystepAnewplanisputforwardaccordingtotheanlysizedconclusionsattheendMeanwhile，aserialoffoundationalguaranteeingmeasureispreparedforcarryingouteachplaneffectivelyThemainc

8、ontentofthepaperistogropeandmakethereasonablewaysapplyingthetheoryoftotalqualitymanagementtosolvethequalityproblemofproductbyanalysisthefirm’ScircumstancesUsingtheworkingprinciplePDCAofTQMasthecoredesigningidea，thearticl