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1、Currently, the structure appearance of packs in Chinese market exits following irregularities: A,the structure appearance is still lack, it can't satisfy the need of consumer to novel and diversity. This is because the t
2、hought in designer's brains is vulgar and incline to commercialize the wrapping ,which makes the idea of design narrow. Two, a lot of packing designs have no consideration of factor of environmental protection, the struc
3、ture appearance is not reasonable, lack of humanization, and not economic enough. This shows some designers does not have enough creative consciousness, and their ability needs exaltation. Three, some designer blindly ca
4、ter to the customer's intention ,and the factories pursue the vested interest only ,this causes more and more excessive packing phenomenon,the factories even make use of the design to beguile consumer, such things affect
5、 the quality of life of the consumer. This is a kind of design behavior which is irrational lacks foresight regardless of consumer benefits. Ina word, the designer's design principle is very important, an advanced d
6、esign principle is needed to create an excellent packing structure appearance. On the contrary, if we don't pay enough attention to the design principle, the disadvantageous packing of similar other forms and structures
7、will still appear, sometimes this will cause the packing of the our country lack competition ability on the international stage of the vehemence. Therefore, the designers should expand the visual field and stir up the in
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