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1、山西財經(jīng)大學(xué)碩士學(xué)位論文關(guān)于晉陜區(qū)域旅游合作的研究姓名:李武玲申請學(xué)位級別:碩士專業(yè):旅游管理指導(dǎo)教師:張慧霞2011-05-274 【關(guān)鍵詞】 晉陜區(qū)域旅游合作 必要性 S W O T 分析 開發(fā)現(xiàn)狀 存在問題 戰(zhàn)略構(gòu)想 Abstract Shanxi is a famous province with lots of higher quality tourist resources. However
2、, the lags behind planning of the tourism resource not go exactly with the endowment of the tourism resources. At present, how to change the superiority from resource to economic, and make t
3、ourism go firstly and a fast development under the establishment of resources comprehensive reform become the most important problems to be solved. Under the background of the strategy of promo
4、te economic by tourism, regional tourism cooperation is a perfect strategic schemes. The two provinces are apart by a river, the cooperation is obvious with a lot of tourism resources shared.
5、 The study of regional tourism cooperation has very important practical significance to the development of shanxi tourism and the regional economic cooperation of shanxi- shaanxi. According to the
6、 investigation and literature material refering to Hukou waterfall and the tourism resources along Yellow River, The author make a systematically studied of regional tourism cooperation about shan
7、xi- shaanxi. On the basis of discussing the necessity of regional tourism cooperation about shanxi- shaanxi, analyzing its strengths, weaknesses, opportunities and threats with SWOT method to point
8、 out the situation and problems exist, the paper focuses on strategy conception of the cooperation. This paper is divided into seven chapters, the first chapter expounds the purpose and signif
9、icance, the research situation summarized both at home and abroad; the second chapter inquire into the necessity of the regional tourism cooperation; the third chapter analyze its strengths, wea
10、knesses, opportunities and threats with SWOT method; the fourth chapter further analyzed the situation and problems exist in the cooperation; the fifth chapter is the most important part, it pr
11、oposed six strategic suggestions to solve the problem: determine the correct and reasonable thinking of regional tourism cooperation, establish cooperation committee about regional tourism management, mobil
12、ize the enthusiasm of the tourist enterprise, develop tourist resources both shared cooperatively, create tourism economic belt of Yellow River, develop the quality tourist routes across the two
13、 provinces and the tourist market. The sixth chapter is the conclusions of the paper. Hope the results of this research will play a certain guidance and reference role for the two provinces i
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