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1、中國商業(yè)計(jì)劃書案例網(wǎng)中國商業(yè)計(jì)劃書案例網(wǎng)O2O大健康平臺(tái)大健康平臺(tái)商業(yè)計(jì)劃書二零一五年六月二零一五年六月O2O健康平臺(tái)商業(yè)計(jì)劃書II第四章第四章商業(yè)模式商業(yè)模式........................................................................................................154.1項(xiàng)目定位...........................

2、............................................................................................154.2商業(yè)模式.......................................................................................................................

3、154.2.1業(yè)務(wù)模式................................................................................................................154.2.2O2O模式.....................................................................................

4、............................154.3盈利模式.......................................................................................................................16第五章第五章戰(zhàn)略規(guī)劃戰(zhàn)略規(guī)劃................................................

5、........................................................175.1核心競爭力...................................................................................................................175.1.1上游資源與客戶資源.......................

6、.....................................................................175.1.2優(yōu)秀的管理團(tuán)隊(duì)....................................................................................................175.1.3產(chǎn)品優(yōu)勢..........................

7、......................................................................................175.2競爭壁壘.......................................................................................................................175.2.

8、1市場先行壁壘........................................................................................................185.2.2用戶粘性壁壘................................................................................................

9、........185.3戰(zhàn)略目標(biāo).......................................................................................................................185.4發(fā)展規(guī)劃...........................................................................

10、............................................18第六章第六章營銷策略營銷策略........................................................................................................206.1項(xiàng)目推廣策略.............................................

11、..................................................................206.1.1線上推廣渠道........................................................................................................206.1.2線下推廣渠道........................

12、................................................................................206.1招商加盟策略...............................................................................................................206.2.1招商方式.......

13、.........................................................................................................216.2.2招商政策........................................................................................................

14、........21第七章第七章組織結(jié)構(gòu)和管理團(tuán)隊(duì)組織結(jié)構(gòu)和管理團(tuán)隊(duì)....................................................................................227.1組織結(jié)構(gòu).............................................................................................

15、..........................227.2管理團(tuán)隊(duì).......................................................................................................................22第八章第八章融資方案融資方案..................................................

16、......................................................238.1公司前期經(jīng)營現(xiàn)狀.......................................................................................................238.2融資金額.........................................

17、..............................................................................238.3資金使用計(jì)劃...............................................................................................................238.4退出機(jī)制...........

18、............................................................................................................23第九章第九章財(cái)務(wù)預(yù)測財(cái)務(wù)預(yù)測................................................................................................

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